Original data · measured 20 October 2026 · re-measured monthly

Which independent estate agents in Fleet do AI assistants actually recommend?

We put the 13 questions a person in Fleet asks before choosing an independent estate agent — cost, specialism, who to use, how to check them — to Claude, 5 times each, 65 answers in all, and recorded every firm the answers named. 17 firms in Fleet were checked against those answers. 8 of them were named at least once. The rest were not recommended in a single answer. Below are the 8 firms named most often; the others are told their result privately.

The top of the table

#FirmNamed inOn questionsLast monthYour firm?
1nicholsons7 of 65 answers2 of 13first measurementYour firm? Get its report
2McCarthy Holden7 of 65 answers2 of 13first measurementYour firm? Get its report
3Selbon3 of 65 answers2 of 13first measurementYour firm? Get its report
4Charters3 of 65 answers1 of 13first measurementYour firm? Get its report
5Prospect3 of 65 answers1 of 13first measurementYour firm? Get its report
6Mackenzie Smith2 of 65 answers1 of 13first measurementYour firm? Get its report
7Waterfords2 of 65 answers1 of 13first measurementYour firm? Get its report
8Labram Holmes2 of 65 answers1 of 13first measurementYour firm? Get its report

Firms are ranked by the number of answers that named them, then by how many different questions. The top 6 of the 17 firms checked are listed (the top ten, or the top third, whichever is smaller), plus any firm level with the last one in; a rank number that is skipped belongs to a firm that is not named here: it asked not to be, or the name the assistants used is a trade body, a national chain or a description rather than a local firm. The assistants do not give identical answers twice, so a difference of one or two mentions is noise; being named on questions a rival is absent from is not.

A further 9 firms were checked and are not listed here: 0 named in at least one answer but below the cut, 9 not named at all. Each has a private report, sent to the firm on request and to nobody else.

Is this your firm? If anything here is wrong, or you would rather your firm were not listed, email hello@aether-agency.co.uk or use the contact form. We acknowledge within two working days, correct a factual error as soon as it is confirmed, and take a firm off the public page on request; the measurement itself is not changed, because it records what the assistants said on the day.

The questions we asked

  1. do I need a realtor to buy a house in Fleet or can I go straight to the seller?
  2. how much deposit do I actually need to buy a home for the first time?
  3. which estate agents in Fleet are best for first-time buyers?
  4. what do I need to have sorted before I can buy a home?
  5. how much is rent for a house in Fleet Hampshire right now?
  6. can I rent a whole house in Fleet on my own or do I need flatmates?
  7. what's the usual process for renting a house near Fleet?
  8. which agents manage rental properties properly and chase repairs fast?
  9. my tenant's left, who can manage the letting so I don't have to deal with it?
  10. how much is my house worth if I sold it today?
  11. how do I get a free home valuation in Fleet before putting it on the market?
  12. do I need a good credit score to get mortgage help or can anyone apply?
  13. do I need 20% down to buy a home or are there lower deposit mortgages?

How this was measured

  • Date: 20 October 2026, the day the answers were collected. This is one day, not a trend; the index is re-measured monthly and each month’s date is shown.
  • Sample: 13 questions × 1 assistant × 5 runs = 65 answers. 17 firms checked.
  • Assistants used: Claude (Anthropic’s Sonnet model, through its API, with web search). Answers from these programming interfaces can differ from what the consumer apps show.
  • Counting: a firm is counted when its name appears in an answer. Names are picked out of the answer text automatically, then matched to the firm list.
  • What is public: the 8 firms named most often, by name. Every other firm’s result is private to that firm. A firm can have itself taken off this page on request (see above).
  • Limits: the assistants vary between runs, so small gaps are noise. Firms that were not named may still be recommended by an assistant or a question we did not ask. National chains are left off the list. This measures what the assistants said; it is not a judgement of the quality of any firm’s work.

Is your firm in Fleet?

Every independent estate agent we checked has a private report: which answers named it, which rivals were named instead, whether its website can be read by the assistants, and the three things that would change the result. We work with one independent estate agent in Fleet, and this index is re-measured every month, so the change is visible here.

Request your firm’s report