Original data · measured 23 September 2026 · re-measured monthly

Which electricians in Guildford do AI assistants actually recommend?

We put the 14 questions a person in Guildford asks before choosing electrician — cost, specialism, who to use, how to check them — to Claude and ChatGPT, 5 times each, 140 answers in all, and recorded every firm the answers named. 30 firms in Guildford were checked against those answers. 7 of them were named at least once. The rest were not recommended in a single answer.

The league table

#FirmNamed inOn questions
1NICEIC60 of 140 answers12 of 14
2Alder Electrical5 of 140 answers1 of 14
3GM Electrical Service5 of 140 answers1 of 14
4Nigel Adams Electrical2 of 140 answers1 of 14
5Barton Knight Electrical2 of 140 answers1 of 14
6Galaxy Electrical Services1 of 140 answers1 of 14
7HaMuch1 of 140 answers1 of 14
8All Service 4U0 of 140 answers0 of 14
9Homelectrics0 of 140 answers0 of 14
10Innovative Energy Systems0 of 140 answers0 of 14
11Lime Electrical Contractors0 of 140 answers0 of 14
12SRJeanes LTD0 of 140 answers0 of 14
13Avery's0 of 140 answers0 of 14
14Mad Casino0 of 140 answers0 of 14
15RS Electrical & Gas0 of 140 answers0 of 14
16Nick Buckland Electrical Services0 of 140 answers0 of 14
17Shales Electrical0 of 140 answers0 of 14
18A & P Electrical Services0 of 140 answers0 of 14
19GCP Electrical Limited0 of 140 answers0 of 14
20Impact Electrical0 of 140 answers0 of 14
21Anderson Compliance Testing0 of 140 answers0 of 14
22HAB Electrical0 of 140 answers0 of 14
23Elite Electrical0 of 140 answers0 of 14
24Etheringtons Electrical0 of 140 answers0 of 14
25DRS Electrical0 of 140 answers0 of 14
26Bestfix0 of 140 answers0 of 14
27Guildford Electricians | All Electrical Work in Surrey0 of 140 answers0 of 14
28M & W Electrical Services0 of 140 answers0 of 14
29TJN Electrical0 of 140 answers0 of 14
30Hone Electrics0 of 140 answers0 of 14

Firms are ranked by the number of answers that named them, then by how many different questions. The assistants do not give identical answers twice, so a difference of one or two mentions is noise; being named on questions a rival is absent from is not.

The questions we asked

  1. Do I need a certified electrician or can a handyman fit a new consumer unit?
  2. How much does it cost to rewire a 3-bed house in Guildford?
  3. How do I check if an electrician near Guildford is NICEIC registered?
  4. Is it cheaper to hire a local independent electrician near Merrow or go with a big national company?
  5. My fuse box keeps tripping in my flat near Guildford station - what should I do before calling anyone out?
  6. Should I get an annual maintenance contract or just call someone ad hoc when something breaks?
  7. What questions should I ask an independent electrician in Godalming to make sure they're reliable?
  8. What's a fair price for an EICR electrical safety check somewhere around Woking?
  9. I'm renovating a kitchen in Farnham and need new circuits installed - what should I budget and check for?
  10. Which is better for EV charger installation - a local Guildford electrician or a specialist EV installer chain?
  11. Which independent electrician company should I use for a full house rewire near Guildford?
  12. Which local electrician near Aldershot has genuinely good reviews rather than fake ones?
  13. Driving along the A25 between Guildford and Dorking, are there any decent independent electricians based along that route I could call for an emergency?
  14. Which small local firm should I pick over a national electrical company for rewiring an old cottage near Cranleigh?

Is your firm on this list?

Every firm above has a private report: which answers named it, which rivals were named instead, whether its website can be read by the assistants, and the three things that would change the result. We work with one electrician in Guildford, and this index is re-measured every month, so the change is visible here.

Request your firm’s report