Original data · measured 25 September 2026 · re-measured monthly

Which independent schools in Guildford do AI assistants actually recommend?

We put the 14 questions a person in Guildford asks before choosing an independent school — cost, specialism, who to use, how to check them — to Claude, 5 times each, 70 answers in all, and recorded every firm the answers named. 7 firms in Guildford were checked against those answers. 6 of them were named at least once. The rest were not recommended in a single answer. Below are the 3 firms named most often; the others are told their result privately.

The top of the table

#FirmNamed inOn questionsLast monthYour firm?
1Guildford High School50 of 70 answers11 of 14first measurementYour firm? Get its report
2Royal Grammar School Guildford47 of 70 answers11 of 14first measurementYour firm? Get its report
3Tormead39 of 70 answers11 of 14first measurementYour firm? Get its report

Firms are ranked by the number of answers that named them, then by how many different questions. The top 3 of the 7 firms checked are listed (the top ten, or the top third, whichever is smaller), plus any firm level with the last one in; a rank number that is skipped belongs to a firm that is not named here: it asked not to be, or the name the assistants used is a trade body, a national chain or a description rather than a local firm. The assistants do not give identical answers twice, so a difference of one or two mentions is noise; being named on questions a rival is absent from is not.

A further 4 firms were checked and are not listed here: 3 named in at least one answer but below the cut, 1 not named at all. Each has a private report, sent to the firm on request and to nobody else.

Is this your firm? If anything here is wrong, or you would rather your firm were not listed, email hello@aether-agency.co.uk or use the contact form. We acknowledge within two working days, correct a factual error as soon as it is confirmed, and take a firm off the public page on request; the measurement itself is not changed, because it records what the assistants said on the day.

The questions we asked

  1. What should I actually look for when choosing an independent school near Guildford?
  2. How much do independent schools in Guildford typically charge per term?
  3. What's the difference between independent schools in Guildford and those out towards Godalming?
  4. We're moving to Guildford from London and need to find an independent school before September - where do we start?
  5. How do I check if an independent school near Guildford is properly accredited and inspected?
  6. Which independent school in Guildford would you recommend for a child who's strong academically but shy socially?
  7. Is it better to look at schools near Guildford town centre or ones further out near Farnham?
  8. Are there independent schools near Woking that offer bursaries or scholarships worth considering?
  9. What do parents in Guildford actually say about local independent schools versus what the prospectus claims?
  10. My daughter needs to switch schools mid-year, are there any independent schools near Guildford with places available now?
  11. Which independent school should I choose if my son is dyslexic and we live near Guildford?
  12. How do independent schools near Guildford compare to ones near Aldershot on class sizes?
  13. What's the most reliable way to find genuine reviews of independent schools around Guildford, not just marketing?
  14. Should we consider a local independent school or is a national chain school actually better value?

How this was measured

  • Date: 25 September 2026, the day the answers were collected. This is one day, not a trend; the index is re-measured monthly and each month’s date is shown.
  • Sample: 14 questions × 1 assistant × 5 runs = 70 answers. 7 firms checked.
  • Assistants used: Claude (Anthropic’s Sonnet model, through its API, with web search). Answers from these programming interfaces can differ from what the consumer apps show.
  • Counting: a firm is counted when its name appears in an answer. Names are picked out of the answer text automatically, then matched to the firm list.
  • What is public: the 3 firms named most often, by name. Every other firm’s result is private to that firm. A firm can have itself taken off this page on request (see above).
  • Limits: the assistants vary between runs, so small gaps are noise. Firms that were not named may still be recommended by an assistant or a question we did not ask. National chains are left off the list. This measures what the assistants said; it is not a judgement of the quality of any firm’s work.

Is your firm in Guildford?

Every independent school we checked has a private report: which answers named it, which rivals were named instead, whether its website can be read by the assistants, and the three things that would change the result. We work with one independent school in Guildford, and this index is re-measured every month, so the change is visible here.

Request your firm’s report