We put the 14 questions a person in Guildford asks before choosing solicitor — cost, specialism, who to use, how to check them — to Claude, 5 times each, 70 answers in all, and recorded every firm the answers named. 31 firms in Guildford were checked against those answers. 9 of them were named at least once. The rest were not recommended in a single answer.
| # | Firm | Named in | On questions | |
|---|---|---|---|---|
| 1 | DMH Stallard | 16 of 70 answers | 4 of 14 | Your firm? Get its report |
| 2 | Moore Barlow | 15 of 70 answers | 3 of 14 | Your firm? Get its report |
| 3 | Setfords | 9 of 70 answers | 2 of 14 | Your firm? Get its report |
| 4 | Hart Brown | 9 of 70 answers | 2 of 14 | Your firm? Get its report |
| 5 | TWM Solicitors | 6 of 70 answers | 2 of 14 | Your firm? Get its report |
| 6 | Stowe Family Law | 5 of 70 answers | 1 of 14 | Your firm? Get its report |
| 7 | Thomas Mansfield Family Law | 4 of 70 answers | 1 of 14 | Your firm? Get its report |
| 8 | Stevens & Bolton | 1 of 70 answers | 1 of 14 | Your firm? Get its report |
| 9 | Kayson Family Lawyers | 1 of 70 answers | 1 of 14 | Your firm? Get its report |
| 10 | Taylor Rose | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 11 | Cheyney Goulding | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 12 | Elite Law Solicitors | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 13 | Penningtons Manches Cooper | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 14 | Monan Gozzett | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 15 | Atkins Hope | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 16 | Just Immigration Solicitors | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 17 | Majorlaw | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 18 | Parklands Property Lawyers | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 19 | The Partnership | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 20 | Gordons Partnership | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 21 | K J Smith Solicitors | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 22 | Prentice Family Law | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 23 | Walker Law | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 24 | Morr & Co | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 25 | Hayman Solicitors | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 26 | Clyde & Co | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 27 | Just Employment Solicitors | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 28 | Surrey Property Lawyers | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 29 | Taylors Solicitors | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 30 | Maslin Solicitors | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
| 31 | Karslakes | 0 of 70 answers | 0 of 14 | Your firm? Get its report |
Firms are ranked by the number of answers that named them, then by how many different questions. The assistants do not give identical answers twice, so a difference of one or two mentions is noise; being named on questions a rival is absent from is not.
Every firm above has a private report: which answers named it, which rivals were named instead, whether its website can be read by the assistants, and the three things that would change the result. We work with one solicitor in Guildford, and this index is re-measured every month, so the change is visible here.